Countries bidding to host the 2006 World Cup have
been warned by FIFA that they would be struck off the list if they stepped
out of line with football’s governing body’s new guidelines on campaigning.
This weekend, national associations in Egypt, Ghana, Morocco, Nigeria
and South Africa - along with those in Brazil, England and Germany - are
studying the rules that will govern their campaigns to host world
football’s showcase.
According to FIFA’s director of communications, Keith Cooper, the move
is not a knee-jerk reaction to the bribery scandal that has rocked the
International Olympic Committee.
Some of the IOC’s members, the majority from Africa, have been accused
of taking backhanders to vote in favour of cities bidding to host the
Olympics.
Cooper said, however, that the guidelines had been drawn up before the
IOC case, adding that they were meant to protect FIFA’s executive members
from harassment.
“The 24 executive members got fed up in the run-up to the 2002 bid with
being dogged everywhere they turned,” he was quoted as saying in an
interview with the British newspaper, The Sunday Telegraph.
“Whichever bus they got on, whatever shop they entered, there was a
Japanese or a Korean waiting and they decided they didn’t want to go
through that again.”
For example, Cooper said, FIFA vice-president David Wills of Scotland
and executive member Lennart Johannsen from Sweden complained about “how
many phone calls they had received from these guys and how they were
followed everywhere. It was getting them down.”
He added: “It was decided then we should try to do something to curtail
that. I was given the job of drafting the recommendations and, on the
advice of Sepp Blatter [FIFA president], the first people I turned to were
the IOC.”
According to The Sunday Telegraph, the guidelines urge national
associations not to spend money on time-consuming publicity campaign but on
ensuring that facilities were up to standard.
They were also told not to invite FIFA members to visit them in
connection with their bids, or to travel to committee members’ countries to
present their case for hosting the tournament.
Last week, the African Football Confederation failed to agree on one
bidder from Africa, but many observers believe that South Africa has the
best chance of bringing the World Cup to the continent for the first time.